Big things are happening at Flowstate, and if you run an e-commerce brand, you’ll want to pay attention.

We’re levelling up our data capabilities to drive deeper insights, smarter AI-driven decisions, and next-level email performance. Why? Because the future of email marketing isn’t about blasting generic campaigns and hoping for the best. It’s about leveraging real-time data, personalisation, and AI-driven strategy to keep brands ahead of the curve.

And to make that happen, we’re launching something big: our first-ever Data & Analytics Internship Program.

Why This Matters for E-Commerce Brands

This initiative isn’t just about training the next generation of data experts—it’s about pushing Flowstate (and our customers) into a new era of performance-driven email marketing. Here’s what it means for brands working with us:

1. Smarter Insights, Better Decisions

More powerful customer data means more effective email strategies. With a fresh team of analytical minds working alongside our experts, we’ll be able to:

  • Identify new opportunities in customer retention.
  • Optimise campaigns based on deeper behavioural insights.
  • Remove the guesswork from email marketing performance.

2. AI Meets Human Expertise

We’re not just using AI to automate emails—we’re enhancing how AI works with human decision-making. Our internship program will help us refine AI-driven segmentation, improve deliverability, and maximise performance, ensuring our clients stay at the cutting edge of retention marketing.

3. The Next Era of Email Marketing

This is part of our long-term vision for hyper-personalised, data-driven retention strategies. The e-commerce space is getting more competitive, and brands that rely on spray-and-pray email tactics are falling behind. We’re building the future of email marketing—where every campaign is driven by real insights and tailored to the exact needs of your customers.

What’s in It for Interns?

We’re bringing in 5-8 top analytical minds to help us uncover hidden opportunities in email marketing, customer behaviour, and AI-driven strategy. But this isn’t just another academic internship—these students will be working with real client data, solving actual business problems, and making a measurable impact.

Here’s what they’ll get:

  • Hands-on experience working with live e-commerce data.
  • Opportunities to build reports & dashboards that drive real business decisions.
  • Mentorship from industry experts in analytics, AI, and marketing strategy.
  • Potential paid opportunities for top-performing interns.

We’re specifically looking for data-driven students from the University of Melbourne who are ready to apply their skills to real-world business challenges. This is a 12-week, part-time program designed to fit around academic schedules, with remote work and occasional in-person meetups in Victoria.

What’s Next for Flowstate (and You)?

If you’re a brand owner working with Flowstate, you’re about to see some serious advancements in how we use data to improve your email marketing performance. We’re talking smarter segmentation, AI-enhanced engagement strategies, and data-driven insights that help you convert and retain customers like never before.

And if you know an ambitious data student who wants to be part of this transformation? Now’s the time to get them involved.

How to Apply (Or Help Spread the Word)

We’re accepting applications now, and spots are strictly limited. Applications will be reviewed on a rolling basis, so the sooner candidates apply, the better.

Apply here now

If you have any questions, just reach out. And if you know a talented student who’d love this opportunity, pass this along—they’ll thank you later.

Final Thoughts

At Flowstate, we’re not just keeping up with the future of email marketing—we’re building it. And if you’re an e-commerce brand that wants to stay ahead, you’re in the right place. More data, smarter decisions, and better email performance are on the way.

Let’s take your email marketing to the next level.